We believe the world doesn’t need more products.
It needs better products.  


Founded in 1999, MiN New York offers the most coveted products from around the world. As industry trend experts in SoHo New York City, we are passionate about timeless beauty, well-designed from the inside out. Technical formulation is key and bundled benefits are our signature, whenever sensible. Founded on a traditional approach to solving grooming challenges, we are here to define simple luxury in a New York minute.  


MiN New York is privately held and is not affiliated with any other entity. Founded on professional hair color and hair care for men, MiN New York is an innovative manufacturer focused on identifying, formulating and communicating effective solutions for everyday grooming challenges.